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About Us > Vision – Mission – Strategy

Vision – Mission – Strategy

Our Vision

  • Continue to extend our branch network, product range and quality of servicesvizyonumuz-inner
  • Maintain customer and employee satisfaction at the highest level
  • Steadily boost the added value we create for our partners
  • Be the first bank to offer innovations to our customers

Our Mission

To become the best bank in the Eastern Mediterranean and Black Sea regions.

Our Strategy

Improve our market share especially in retail banking through a widespread branch network, offering personalized services from expert employees; transfer our experience abroad and spread our activities to other countries with growth potential to include the Middle East, the Balkan countries, and the Black Sea region.